Advertising Information

MECHANICAL INFORMATION

• 85-100 line screen – 100 line preferred
• Printing Process: four-color process web offset.

ELECTRONIC DATA

• High resolution (press quality) Photoshop eps, Illustrator eps or Adobe pdf files ONLY are accepted.
• Additional charges required for film and computer time conflicts arise.
• All images must be saved as CMYK, not RGB.

DEADLINES

• Camera-ready and proof-request ad copy due by the 15th each month, 1 month prior to the issue date.
• No proof provided if submitted after deadline.

TERMS

• Any copy deemed not camera-ready is subject to a special charge. Art and scanning charges may apply.
• Advertising is invoiced when the issue is mailed.
• Cancellations are not accepted after published space closing dates. All changes and/or cancellations must be made in writing prior to the closing date.

1. Advertisers assume full responsibility for copy and any claims arising therefrom.
2. Advertisers may change materials with any insertion, yet authorizes the previous advertisement to be repeated if new materials are not furnished by the issue closing date.
3. All advertising orders accepted by MIRA, Inc. for the MIRA Bottom Line are subject to the terms and provisions of the current media kit.
4. It is agreed between the parties of this agreement that a cancellation will be accepted once MIRA has received written notice from the advertiser prior to the appropriate closing date.
5. All ads are subject to approval. MIRA reserves the right to reject any advertising without cause or prior notice. Appearance of ads in MIRA publications does not constitute endorsement of the advertiser, its products or services.
6. Artwork created by MIRA will remain MIRA’s exclusive property. If you request in writing that supplied materials be returned, MIRA will do so at your sole liability, expense and risk.
7. Claims for adjustment due to MIRA error must be made within 10 days of insertion.
8. All advertising changes must be made in writing.
9. Please check your ads the first time they are published. MIRA is not responsible for any financial costs advertisers may incur as a result of advertising error.
10. The liability of MIRA for failure to publish an advertisement for any reason in the issue specified will be limited to publishing the advertisement in a subsequent issue at the regular rate less 10 percent.
11. MIRA is not responsible for how individuals may respond to advertising.
12. Advertising is invoiced on per issue basis. Invoices are delivered upon publication of the issue containing the advertiser’s ad. TERMS: payable upon receipt. Make checks payable to: MIRA.
13. Advertisers who have not paid for an insertion within 30 days of the invoice date will be subject to suspension of the remaining insertions on their contract.